The Evolve Circle

Productization

From Idea to Launch

From Idea to Launch ❋

Empowering founders with the operational know-how to launch and scale.

After years of working with founders to launch brands and build strong operational foundations through our Productization service, we’ve condensed that experience into a guided 8 week, group-based program.

With 30+ years of combined experience in food manufacturing, the Evolve team brings practical, science-driven expertise across product development, supply chain, costing, and manufacturing, focused on building scalable food businesses.

Inside the Program
Week by Week

Productization: Strategic Foundation & Goal Alignment.

1

Clarify your commercial roadmap by defining key challenges and objectives.

Tools and Resources included in this session:

  • Competitor Mapping Work Sheet

  • Master Roadmap - Productization Project Plan

  • Pre-Productization Readiness Prep List

2

R&D / Formulation: From Kitchen to Industry Standard.

Learn how to translate your kitchen recipe or product concept into a standardized, industry-ready formula.

Tools and Resources included in this session:

  • Master R&D Resources

  • Raw Material Specification Template

  • Product Formula with Batch Instructions


Scalability: Selecting the Manufacturing Setting for Launch & Scale.

3

Evaluate manufacturing options by weighing the pros and cons of different production approaches.

Tools and Resources included in this session:

  • Co-Manufactures List with Tracker

  • Manufacturer Outreach (RFI Template)

  • Manufacturer Outreach General Guideline

Supply
Chain Strategy.

4

Understand how to select the optimal raw materials, ingredients and packaging for your current product needs and budget.

Tools and Resources included in this session:

  • Freight Providers

  • Packaging Vendors List

  • Supplier Compliance Documentation Request

  • Vendors and Materials Tracker


Compliance Roadmap (Part 1):
Regulatory, Quality & Shelf-life.

5

Learn to distinguish between food safety, food quality and shelf-life.

Tools and Resources included in this session:

  • 3rd Party & Shelf Life Testing Labs

  • Real Time Shelf-life Evaluation Template

  • Quality Review Log

Compliance Roadmap (Part 2): Labeling and Legal Must Haves

6

Understand how to select the optimal raw materials, ingredients and packaging for your current product needs and budget.

Tools and Resources included in this session:

  • Label Compliance Review and Nutrition Facts Consultant List

  • FDA Basic Labeling Guidelines for Food and Beverage CPG


Week 7: COGS Modeling:
Cost Calculation and Scenario Modeling.

7

Master the process of properly calculating your Cost of Goods Sold (COGS) based on standard CPG industry practices.

Tools and Resources included in this session:

  • COGS and Scenario Model Template

  • Ingredient, Packaging and Tolling Cost Tracker

  • Upfront Expenses Calculator

8

Manufacturing Onboarding Process, Plan for Production, and What’s Next?

Establish a strong manufacturing foundation and master the production lifecycle, navigating the transition from bench-top prototypes and pilot test runs to full-scale commercial manufacturing.

Tools and Resources included in this session:

  • Manufacturing Specification Sheet

  • Manufacturer Onboarding Questionnaire

  • Suppliers Questionnaire

  • Warehouse 3PL Checklist


This program is for you if:

❋ You are a founder new to the Food & Beverage CPG industry.

❋ You have a product concept or kitchen recipe.

❋ You need clarity on the operational steps to launch.

❋ You are a doer ready to commit time and energy to execute the key takeaways from each session.

❋ You want an operational blueprint and real-world do’s and don’ts from experienced CPG professionals.

❋ You’re looking to build a strong operational foundation before investing heavily in production, inventory, or scale.

By the end of the program, participants will have:

  • A refined product concept ready for bench trials, scale-up or industrial production.

  • Comprehensive product readiness packet featuring all specs, documentation, and workflows for a manufacturer-ready launch.

  • Unit economics and COGS model know-how including cost calculations and scenario planning.

  • Complete co-manufacturing toolkit with outreach templates, selection criteria, and a formal onboarding plan.

  • Strategic launch roadmap providing a step-by-step path to market with a focus on future scalability.

  • Regulatory and compliance roadmap covering labeling, shelf-life, QA plans, and legal essentials.

  • Completed at least four hours of dedicated, 1-on-1 personalized strategic consulting per brand.

  • Access to a collaborative workspace and community for peer support, expert feedback, and Q&A.

Program Schedule

Fall Start Date:

September 21st, 2026

$4,000

(Valued at $12,000)


Deadline to Enroll: September 14, 2026.