The Evolve Circle
Productization
From Idea to Launch
❋
From Idea to Launch ❋
Empowering founders with the operational know-how to launch and scale.
After years of working with founders to launch brands and build strong operational foundations through our Productization service, we’ve condensed that experience into a guided 8 week, group-based program.
With 30+ years of combined experience in food manufacturing, the Evolve team brings practical, science-driven expertise across product development, supply chain, costing, and manufacturing, focused on building scalable food businesses.
Inside the Program
Week by Week
Productization: Strategic Foundation & Goal Alignment.
1
Clarify your commercial roadmap by defining key challenges and objectives.
Tools and Resources included in this session:
Competitor Mapping Work Sheet
Master Roadmap - Productization Project Plan
Pre-Productization Readiness Prep List
2
R&D / Formulation: From Kitchen to Industry Standard.
Learn how to translate your kitchen recipe or product concept into a standardized, industry-ready formula.
Tools and Resources included in this session:
Master R&D Resources
Raw Material Specification Template
Product Formula with Batch Instructions
Scalability: Selecting the Manufacturing Setting for Launch & Scale.
3
Evaluate manufacturing options by weighing the pros and cons of different production approaches.
Tools and Resources included in this session:
Co-Manufactures List with Tracker
Manufacturer Outreach (RFI Template)
Manufacturer Outreach General Guideline
Supply
Chain Strategy.
4
Understand how to select the optimal raw materials, ingredients and packaging for your current product needs and budget.
Tools and Resources included in this session:
Freight Providers
Packaging Vendors List
Supplier Compliance Documentation Request
Vendors and Materials Tracker
Compliance Roadmap (Part 1):
Regulatory, Quality & Shelf-life.
5
Learn to distinguish between food safety, food quality and shelf-life.
Tools and Resources included in this session:
3rd Party & Shelf Life Testing Labs
Real Time Shelf-life Evaluation Template
Quality Review Log
Compliance Roadmap (Part 2): Labeling and Legal Must Haves
6
Understand how to select the optimal raw materials, ingredients and packaging for your current product needs and budget.
Tools and Resources included in this session:
Label Compliance Review and Nutrition Facts Consultant List
FDA Basic Labeling Guidelines for Food and Beverage CPG
Week 7: COGS Modeling:
Cost Calculation and Scenario Modeling.
7
Master the process of properly calculating your Cost of Goods Sold (COGS) based on standard CPG industry practices.
Tools and Resources included in this session:
COGS and Scenario Model Template
Ingredient, Packaging and Tolling Cost Tracker
Upfront Expenses Calculator
8
Manufacturing Onboarding Process, Plan for Production, and What’s Next?
Establish a strong manufacturing foundation and master the production lifecycle, navigating the transition from bench-top prototypes and pilot test runs to full-scale commercial manufacturing.
Tools and Resources included in this session:
Manufacturing Specification Sheet
Manufacturer Onboarding Questionnaire
Suppliers Questionnaire
Warehouse 3PL Checklist
This program is for you if:
❋ You are a founder new to the Food & Beverage CPG industry.
❋ You have a product concept or kitchen recipe.
❋ You need clarity on the operational steps to launch.
❋ You are a doer ready to commit time and energy to execute the key takeaways from each session.
❋ You want an operational blueprint and real-world do’s and don’ts from experienced CPG professionals.
❋ You’re looking to build a strong operational foundation before investing heavily in production, inventory, or scale.
By the end of the program, participants will have:
A refined product concept ready for bench trials, scale-up or industrial production.
Comprehensive product readiness packet featuring all specs, documentation, and workflows for a manufacturer-ready launch.
Unit economics and COGS model know-how including cost calculations and scenario planning.
Complete co-manufacturing toolkit with outreach templates, selection criteria, and a formal onboarding plan.
Strategic launch roadmap providing a step-by-step path to market with a focus on future scalability.
Regulatory and compliance roadmap covering labeling, shelf-life, QA plans, and legal essentials.
Completed at least four hours of dedicated, 1-on-1 personalized strategic consulting per brand.
Access to a collaborative workspace and community for peer support, expert feedback, and Q&A.
Program Schedule
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Teaching + Live working time + Q&A
Duration: 90 -120 min
Frequency: Weekly
Schedule: Every Tuesday starting 3:00 PM (EST)
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Pre-Schedule 1-on-1 Sessions
Duration: 30 min
Frequency: Weekly
Schedule: Every Thursday starting 3:00 PM (EST)
Fall Start Date:
September 21st, 2026
$4,000
(Valued at $12,000)
Deadline to Enroll: September 14, 2026.