The Evolve Circle
Productization
From Idea to Launch
❋
From Idea to Launch ❋
Empowering founders with the operational know-how to launch and scale.
After years of working with founders to launch brands and build strong operational foundations through our Productization service, we’ve condensed that experience into a guided 8 week, group-based program.
With 30+ years of combined experience in food manufacturing, the Evolve team brings practical, science-driven expertise across product development, supply chain, costing, and manufacturing, focused on building scalable food businesses.
Inside the Program
Week by Week
Productization: Strategic Foundation & Goal Alignment.
1
Clarify your commercial roadmap by defining key challenges and objectives.
R&D / Formulation: From Kitchen to Industry Standard.
2
Learn how to translate your kitchen recipe or product concept into a standardized, industry-ready formula.
Scalability: Selecting the Manufacturing Setting for Launch & Scale.
3
Evaluate manufacturing options by weighing the pros and cons of different production approaches.
Supply
Chain Strategy.
4
Understand how to select the optimal raw materials, ingredients and packaging for your current product needs and budget.
Compliance Roadmap (Part 1):
Regulatory, Quality & Shelf-life.
5
Learn to distinguish between food safety, food quality and shelf-life.
Compliance Roadmap (Part 2): Labeling and Legal Must Haves
6
Understand how to select the optimal raw materials, ingredients and packaging for your current product needs and budget.
Week 7: COGS Modeling:
Cost Calculation and Scenario Modeling.
7
Master the process of properly calculating your Cost of Goods Sold (COGS) based on standard CPG industry practices.
8
Manufacturing Onboarding Process, Plan for Production, and What’s Next?
Establish a strong manufacturing foundation and master the production lifecycle, navigating the transition from bench-top prototypes and pilot test runs to full-scale commercial manufacturing.
This program is for you if:
❋ You are a founder new to the Food & Beverage CPG industry.
❋ You have a product concept or kitchen recipe and a clear target customer.
❋ You are currently working with an R&D house or formulator but lack clarity on the operational steps to launch.
❋ You are a doer who is ready to commit the time and energy to execute the frameworks and key takeaways from each session.
❋ You want an operational blueprint and real-world do’s and don’ts from experienced CPG professionals.
❋ You’re looking to build a strong operational foundation before investing heavily in production, inventory, or scale.
By the end of the program, participants will have:
A refined product concept ready for scale-up and industrial production.
Comprehensive product readiness packet featuring all specs, documentation, and workflows for a manufacturer-ready launch.
Unit economics and COGS model know-how including cost calculations and scenario planning.
Complete co-manufacturing toolkit with outreach templates, selection criteria, and a formal onboarding plan.
Strategic launch roadmap providing a step-by-step path to market with a focus on future scalability.
Regulatory and compliance roadmap covering labeling, shelf-life, QA plans, and legal essentials.
Four hours of dedicated, 1-on-1 personalized strategic consulting per brand.
Access to a collaborative workspace and community for peer support, expert feedback, and Q&A.
Program Schedule
-
Teaching + Live working time + Q&A
Duration: 90 -120 min
Frequency: Weekly
Schedule: Every Tuesday starting 3:00 PM (EST)
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Pre-Schedule 1:1 Sessions
Duration: 30 min
Frequency: Weekly
Schedule: Every Thursday starting 3:00 PM (EST)
Early Bird
Founding Member
Valued $12,000 Our founding cohort starts on April 13th, 2026
$3,500
💡BONUS:
Enroll by February 27 to receive 2 bonus 1-hour sessions (an additional $1,000 value, for free).
Deadline to Enroll: April 9, 2026.